Justine Robinson

Netflix Evolved Brand Identity & Guidelines

Over the course of 9 months I worked in-house at Netflix to evolve their brand identity. My role on this project included collaborating with and creative directing partner agencies as well as working with internal Netflix teams to begin integrating the newly evolved brand identity into their work streams. The evolved identity is a step forward in cultivating a greater love for the brand in audiences.

You might be asking yourself, “Did she forget to upload images?” No! I did not! But I did sign a long and confusing NDA, so if you’d like to learn more about my role on this project, please reach out.

2020 – 2021 / Creative & Art Direction

© Justine Robinson 2023